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2024 RAM ProMaster

Published on Jul 11, 2025 by Matthew Kroll

2024 RAM ProMaster: Features, Cargo Space & Why Platteville Businesses Love It

If you're a contractor, delivery driver, or small business owner in Platteville, you're probably looking for more than just a basic spec sheet when considering a new work van. You want real-world cargo dimensions, upfit flexibility, cold-weather reliability, and an investment that fits your business needs—not just what the search results skim over.

 

The 2024 RAM ProMaster answers all of that and more. Here’s a closer look at why so many Platteville businesses are choosing it for their commercial fleet needs.

Power and Performance That Work as Hard as You Do

The 2024 RAM ProMaster is built with a proven 3.6L Pentastar® V6 engine delivering 276 horsepower and 250 lb-ft of torque, paired with a smooth 9-speed automatic transmission. It’s front-wheel drive, which gives it a traction advantage in icy and snowy Wisconsin winters—something rear-wheel vans just can’t offer.

 

The ProMaster is also capable when it comes to heavy-duty tasks. With a maximum payload of 4,680 pounds and a towing capacity of up to 6,910 pounds, it’s engineered for jobsite demands and daily delivery routes alike.

Cargo Space That Fits Platteville Business Needs

No two businesses have the same cargo needs, which is why the 2024 ProMaster offers multiple configurations. You can choose from three roof heights and four wheelbase lengths to fit your tools, equipment, and workflow.

 

For example, the high-roof model with the 159-inch extended wheelbase provides over 520 cubic feet of cargo space. With an interior height of 6 feet 5 inches and a wide cargo width, it's tall enough to stand up in and broad enough for shelves, bins, and full-size pallets. Even the smallest configuration delivers over 250 cubic feet—enough for light delivery runs or mobile services.

 

Loading and unloading is easy, too. With a low step-in height of just 21 inches and a wide rear opening, you won’t waste time struggling with awkward lifts.

Upfit-Ready for Trades, Deliveries, and Custom Services

What sets the RAM ProMaster apart from other vans is how well it adapts to different industries. Whether you’re an HVAC tech, general contractor, or mobile pet groomer, the ProMaster can be configured to match your specific needs.

 

Popular upfits include:

 

  • Bulkhead partitions for driver protection
  • Shelving systems for tools and parts
  • Roof racks for ladders and oversized materials
  • E-track and cargo tie-downs for delivery operations
  • Mobile service configurations with power sources, tanks, and plumbing


RAM’s collaboration with trusted upfitters like Adrian Steel and Knapheide makes the customization process seamless. And at Kunes CDJR of Platteville, our team can guide you through selecting and installing the right configuration for your business.

Smart Safety and Tech for Long Days on the Road

You spend a lot of time in your van—so comfort, safety, and connectivity matter. The 2024 RAM ProMaster comes with a modern suite of driver aids and tech features to support your workday.

 

Standard safety systems include Forward Collision Warning, Crosswind Assist, and Drowsy Driver Detection. Available options include Adaptive Cruise Control, Lane Keep Assist, and a 360-degree camera to help with tight maneuvers and jobsite parking.

 

On the inside, the ProMaster is equipped with the Uconnect® 5 infotainment system with a 7-inch or 10-inch touchscreen, wireless Apple CarPlay and Android Auto, and optional integrated navigation. You’ll also find USB ports, a wireless charging pad, and Bluetooth connectivity to keep you plugged in throughout the day.

Built for Platteville Weather, Roads, and Business Demands

What makes the RAM ProMaster such a smart choice for Platteville isn’t just its size or strength—it’s how well it fits the way local businesses operate.

 

  • Front-wheel drive offers better grip on snow-covered roads
  • Lower maintenance costs compared to some competitors
  • Load floor and access height designed for speed and safety
  • Configurable to fit any business, from one-van startups to full commercial fleets


We’ve worked with local electricians, plumbers, construction crews, and delivery services across southwest Wisconsin—and they consistently choose the ProMaster for its reliability and value.

Get a Fleet Quote or Compare Work Vans Today

At Kunes CDJR of Platteville, we specialize in helping business owners find, customize, and finance the right commercial vans for their teams. Whether you're replacing one vehicle or outfitting a full fleet, we’ll guide you through your options, including available tax incentives and commercial upfit allowances.

 

Interested in seeing how the 2024 RAM ProMaster compares to other vans? We can help you weigh your choices and spec the exact setup your business needs.

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